Your Daily SEO Fix: Week 2
Last week, we began posting short ( 2-minute) video tutorials that help you all get the most out of Moz’s tools. Each tutorial is designed to solve a use case that we regularly hear about from Moz community members—a need or problem for which you all could use a solution.
Today, we’ve got a brand-new roundup of the most recent videos:
- How to Examine and Analyze SERPs Using New MozBar Features
- How to Boost Your Rankings through On-Page Optimization
- How to Check Your Anchor Text Using Open Site Explorer
- How to Do Keyword Research with OSE and the Keyword Difficulty Tool
- How to Discover Keyword Opportunities in Moz Analytics
Let’s get right down to business!
Fix 1: How to Examine and Analyze SERPs Using New MozBar Features
The MozBar is a handy tool that helps you access important SEO metrics while you surf the web. In this Daily SEO Fix, Abe shows you how to use this toolbar to examine and analyze SERPs and access keyword difficulty scores for a given page—in a single click.
Fix 2: How to Boost Your Rankings through On-Page Optimization
There are several on-page factors that influence your search engine rankings. In this Daily SEO Fix, Holly shows you how to use Moz’s On-Page Optimization tool to identify pages on your website that could use some love and what you can do to improve them.
Fix 3: How to Check Your Anchor Text Using Open Site Explorer
Dive into OSE with Tori in this Daily SEO Fix to check out the anchor text opportunities for Moz.com. By highlighting all your anchor text you can discover other potential keyword ranking opportunities you might not have thought of before.
Fix 4: How to Do Keyword Research with OSE and the Keyword Difficulty Tool
Studying your competitors can help identify keyword opportunities for your own site. In this Daily SEO Fix, Jacki walks through how to use OSE to research the anchor text for competitors websites and how to use the Keyword Difficulty Tool to identify potential expansion opportunities for your site.
Fix 5: How to Discover Keyword Opportunities in Moz Analytics
Digesting organic traffic that is coming to your site is an easy way to surface potential keyword opportunities. In this Daily SEO Fix, Chiaryn walks through the keyword opportunity tab in Moz Analytics and highlights a quick tip for leveraging that tool.
Looking for more?
We’ve got more videos in last week’s round-up! Check it out here.
Don’t have a Pro subscription? No problem. Everything we cover in these Daily SEO Fix videos is available with a free 30-day trial.