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Yes, Google Does Have & Use Author Rank; Specifically Within In-Depth Articles

by on March 13, 2014
 

google-knowledge-mortar-board-graduationGoogle’s Matt Cutts confirmed on stage at Search Marketing Expo today that Google does have a form of “Author Rank” in use today at Google. It is specifically used within the in-depth articles system to determine which articles to show in the In-Depth articles section.

This question was prompted by a tweet from Matt Cutts:



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Matt confirmed again, on stage that this is indeed true.

We are also expecting Google to be releasing an update where their algorithm takes into account authority of an author and then gives higher rankings to the content written by a more respected and authoritative author.

This specific comment revolves around in-depth articles only displaying for authors with high authority.

Related Topics: Channel: SEO | Google: Authorship | Google: SEO | Top News

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About The Author: is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry’s personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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Article source: http://feeds.searchengineland.com/~r/searchengineland/~3/GJwzPKPyCPY/yes-google-specifically-within-depth-articles-186627

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