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SearchCap: Google app rankings, hotel ads, AMP analytics

by on May 19, 2017
 

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Bing Remarketing: The best-kept marketing secret
    May 19, 2017 by Michelle Cruz

    Everything you need to know about an opportunity that’s not widely discussed in the industry — search remarketing on Bing. Contributor Michelle Cruz shares tips and ideas to employ.



    style="display:inline-block;width:336px;height:280px"
    data-ad-client="ca-pub-6195106720243437"
    data-ad-slot="9231209008">

  • A fresh perspective on SEO for B2B companies
    May 19, 2017 by Garrett Mehrguth

    It’s no longer about optimizing your website to rank for keywords. Columnist Garrett Mehrguth explains why B2B companies need to think differently about SEO.

  • Google Hotel Ads now showing nightly price trends
    May 19, 2017 by Ginny Marvin

    Shows best prices for one-night stays by day when data is available.

  • Google announces Assistant app-discovery channels, broad ranking factors
    May 19, 2017 by Greg Sterling

    It’s early, but Google will soon need to rank Assistant apps, too.

  • Search in Pics: Google bike to work, Dooglers treats Google’s shhhh wall
    May 19, 2017 by Barry Schwartz

    In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google (Dooglers) dog treats: Source: Instagram Louis Gray selling Androids: Source: Twitter Google’s Shhhh! wall: Source: […]

  • Google Analytics is unifying user IDs from AMP non-AMP pages
    May 19, 2017 by Ginny Marvin

    Some metrics will be effected as the change rolls out.

  • Learn the basics of programmatic advertising
    May 18, 2017 by Digital Marketing Depot

    Digital delivery and content is the new currency of advertising. Brands must find a way to connect while measuring returns on more than recall or click through rate (CTR). Only programmatic platforms can deliver that value. Get the basics of using programmatic advertising in this guide from Oracle: learn what programmatic means for marketers and […]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

Industry

Local Maps

Searching

SEO

SEM / Paid Search

Search Marketing


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Article source: http://feeds.searchengineland.com/~r/searchengineland/~3/-voW0SS381s/searchcap-google-app-rankings-hotel-ads-amp-analytics-275451

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