eMarketing Wall

This has been quite the week for social media blunders, particularly on Twitter. McDonald’s most recent PR stunt is more-commonly being referred to as “#McFail.” The campaign was intended to shift consumer opinions using the hashtag #McDStories, by tweeting facts about their organic potato farmers in an effort to more  [ Read More ]

To most PPC marketers, the Facebook paid ads program represents an ideal marketing opportunity. Finally, you aren’t limited to targeting your ads based on geographic location and time of day alone (I’m looking at you, Google Adwords!). In fact, if you wanted to run a campaign targeting 16 year old  [ Read More ]

How much does SEO cost? How much time do you have to discuss the various models and prices out there! However, a new survey sheds some light on the subject. Over 500 people and companies who offer search engine optimization services were asked about how their models. Turns out, it’s  [ Read More ]

When you are a company whose products are synonymous with fast food and poor nutrition and whose job posts have made it into the Oxford English Dictionary as a byword for “An unstimulating, low-paid job with few prospects, esp. one created by the expansion of the service sector,” you might,  [ Read More ]

When it comes to targeting search engines to reach international markets, we’re going to have to do things a little differently. As we expand our horizons we begin to form connections with those who not only speak different language but bring a whole set of different cultural expectations to their  [ Read More ]

The Google Webmaster Blog and Google Analytics Blog announced they are changing how they define the average position in the search query report in Google Webmaster Tools and search optimization report in Google Analytics. The new definition will take the average of the top ranking of your site for all  [ Read More ]

Google has confirmed reports of a Panda update with us. Thye company told us they have done a data refresh of the Google Panda algorithm about a week ago, and added that there were no additional signals or algorithm changes. This was only a data refresh. I saw reports over  [ Read More ]

2011 was a big year for social media. The “Big Three,” Facebook, Twitter and LinkedIn got bigger. Hundreds, maybe thousands of other social networks flourished. One would be hard-pressed to make the case that social media is still just a fad. Instead, it’s become clear social media is here to  [ Read More ]

For the past two weeks, I feel like I’ve been witnessing some type of Cuban Missile Crisis going on between Google, Twitter and Facebook. I’d like to suggest some ways that social-nuclear war might be averted. Beyond Blame, Believing In Cooperation Let’s set aside blame, because blame isn’t going to  [ Read More ]

Link building is the practice of getting other sites to implement hyperlinks back to a web site. Especially for SEO experts, it is essential to have an in-depth knowledge on the link building. It is not an easy job to find a quality authoritative websites to get a back links.  [ Read More ]