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Ida Lewis Google Doodle marks 175th birthday of ‘America’s Bravest Woman’

by Guuest Authoron February 25, 2017
Today’s Google doodle marks the 175th birthday of Ida Lewis, a lighthouse keeper once hailed as “America’s Bravest Woman” for the numerous lives she saved from drowning. As the owner of the Lime Rock Lighthouse in Rhode Island, Google says Idawalley Zorada Lewis made her first save at the age of 12 and continued braving [...]

Google’s Eric Kuan on How to Secure Your Website by @rinadianewrites

by Guuest Authoron February 25, 2017
‘); $(‘#sponsored-category-header .sponsored-category-logo’).append(‘ ‘); $(‘#sponsored-category-header’).append(”); $(‘#sponsored-category-header .sponsored-category-details’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#sponsored-category-header .sponsored-category-details’).append(cat_head_params.sponsor_text); } }); Eric Kuan, Webmaster Relations Specialist at Google, joined #SEJLive this week, giving advice on th...

SearchCap: AMP in search, search pictures and more

by Guuest Authoron February 24, 2017
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Links to AMP content are showing up outside of search resultsFeb 24, 2017 by Barb Palser With several popular distribution apps now linking to Accelerated Mobile Page (AMP) content, columnist Barb [...]

How to Make Information Architecture & SEO Work Together by @MrDannyGoodwin

by Guuest Authoron February 24, 2017
‘); $(‘#sponsored-category-header .sponsored-category-logo’).append(‘ ‘); $(‘#sponsored-category-header’).append(”); $(‘#sponsored-category-header .sponsored-category-details’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#sponsored-category-header .sponsored-category-details’).append(cat_head_params.sponsor_text); } }); Information architecture (IA) and search engine optimization (SEO) share many of the same goals. On...

Links to AMP content are showing up outside of search results

by Guuest Authoron February 24, 2017
The Accelerated Mobile Pages (AMP) standard was designed to bring the fast-loading, clean experience of native apps to the open web. With most large publishers now producing AMP versions of their content, distribution platforms and other referrers are starting to experiment with AMP as an alternative to standard outbound links and app web views. Publishers might see this [...]

The One Tip That Will Help Your Blog Posts Get 100x More Views by @seo_travel

by Guuest Authoron February 24, 2017
‘); $(‘#sponsored-category-header .sponsored-category-logo’).append(‘ ‘); $(‘#sponsored-category-header’).append(”); $(‘#sponsored-category-header .sponsored-category-details’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#sponsored-category-header .sponsored-category-details’).append(cat_head_params.sponsor_text); } }); TL;DR: Mention other people. It’s that simple. People spend hours slaving over fantastic content bu...

New Google Cooking Cards Spotted in Google Now by @MattGSouthern

by Guuest Authoron February 24, 2017
‘); $(‘#sponsored-category-header .sponsored-category-logo’).append(‘ ‘); $(‘#sponsored-category-header’).append(”); $(‘#sponsored-category-header .sponsored-category-details’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#sponsored-category-header .sponsored-category-details’).append(cat_head_params.sponsor_text); } }); New cards have been spotted in Google Now which display recipe suggestions based on search history ...

3 Tactics for Hyperlocal Keywords

by Guuest Authoron February 24, 2017
Trying to target a small, specific region with your keywords can prove frustrating. While reaching a high-intent local audience is incredibly valuable, without volume data to inform your keyword research, you’ll find yourself hitting a wall. In this Whiteboard Friday, Rand shares how to uncover powerful, laser-focused keywords that will reach exactly the right people. [...]

SearchCap: Google penalty, the KKK & Gboard

by Guuest Authoron February 23, 2017
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Natural News was not banned from Google over fake newsFeb 23, 2017 by Barry Schwartz A Google webmaster violation is the reason this web site was penalized by Google, not because [...]

How Website Structure Affects SEO by @MaddyOsman

by Guuest Authoron February 23, 2017
‘); $(‘#sponsored-category-header .sponsored-category-logo’).append(‘ ‘); $(‘#sponsored-category-header’).append(”); $(‘#sponsored-category-header .sponsored-category-details’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#sponsored-category-header .sponsored-category-details’).append(cat_head_params.sponsor_text); } }); A common focus in terms of SEO revolves around keywords and keyword research. As important as these...