eMarketing Wall

In parts one and two of our series on conducting SEO site audits, we looked at how to price and scope your SEO audit as well as questions to ask, accounts to gain access to, and tools to have at your disposal. In this section I want to look at  [ Read More ]

When I started to work as an SEO for an Australian-based SEO agency in early 2010, I never knew anything about the work (optimizing websites and building links to them) and definitely unsure of most of the things that I have worked on during that time. All I did was  [ Read More ]

Matt Cutts’ statement in March 2012 that Google would be rolling out an update against “overoptimised” websites, caused great turmoil within the SEO community. A few days later thousands of blogs were removed from Google’s index and Matt tweeted confirming that Google had started taking action against blog networks. Even  [ Read More ]

Thanks to the Internet and search algorithms, people have learned to express their informational need in the form of keyword queries. Keywords can be easily called the major concept of the global theory of search optimisation because they are the point to start out any web search. Undoubtedly, one of  [ Read More ]

Howdy Mozzers, My name is Anthony and I’m from Fargo, ND. First-time YouMozzer here. After reading this post, I hope you (in?)voluntarily scroll back up to the top to follow me on twitter (@anthonydnelson) and check out my blog Northside SEO. Today’s post is about broken link building. It’s been  [ Read More ]

In the world of link building, getting an authority link to your site/blog has been one of the most important aspects of growing your blog. Back in 2009 Page Level Link Metrics and Domain Level Authority Features accounted for over 46% of your pages own authority: In 2011, that percentage  [ Read More ]

Analyzing keyword performance, discovering new keyword opportunities, and determining which keywords to focus efforts on can be painstaking when you have thousands of keywords to review. With keyword metrics coming from all over the place (Analytics, Adwords, Webmaster Tools, etc.), it’s challenging to analyze all the data in one place  [ Read More ]

“Why can’t you just give me a straight answer?” Johanna’s voice showed a trace of irritation.  “All I’m asking is how much you charge for SEO services!” I smiled. This was familiar terrain. As an SEO consultant, almost every client asks me a similar question. My answer is always the  [ Read More ]

Local business marketers often hyper-focus on Google search rankings, but it’s important not to forget that even if Bing and Yahoo! do not have the lion’s share, even 15% of search volume can create a sizable number of potential business referrals. So, here are a few basic tips for optimizing  [ Read More ]

One of my favourite SEO anecdotes goes like this: two men are walking through an African game reserve when they come across a lion, one of the men calmly puts down his backpack and slips on the running shoes he has been carrying. The other man chuckles and says, “You’ll  [ Read More ]