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SEO 101: Make Your Site Stand Out in SERPs With Rich Snippet Mark-Up by @vertical_coop

by Guuest Authoron April 25, 2015
In recent years, you may have seen reviews, prices, product availability, and other such details showing more frequently in your Google search results. This is no coincidence. This is the result of more sites implementing structured data markup, which search engines use to provide rich snippets. Before we talk about the implementation of structured markup [...]

Are These The Winners & Losers Of Google Mobilegeddon?

by Guuest Authoron April 25, 2015
Last Tuesday, Google altered the ranking of its mobile search results to favor sites that were mobile friendly. Since then, we’ve been waiting to see if “Mobilegeddon” really would have a big impact. For many sites, it appears not. But we do now have a preliminary list of “winners and losers” from the change for some [...]

Kill the Pageview: 3 Engagement Metrics That Matter

by Guuest Authoron April 25, 2015
If you have an editorial inquiry, please contact us at [email protected] If you have a technical question, please contact us at [email protected] For all other inquiries, please see ourCONTACT PAGE Article source: http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/kePsDDJVoZ0/kill-pageview-3-engagement-metrics-matter

5 Reasons Why Brands Should Be Using Snapchat

by Guuest Authoron April 25, 2015
If you have an editorial inquiry, please contact us at [email protected] If you have a technical question, please contact us at [email protected] For all other inquiries, please see ourCONTACT PAGE Article source: http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/Mj27DB_igBU/5-reasons-why-brands-should-be-using-snapchat

Google Maps Hack Shows Android Mascot Relieving Itself On Apple Logo

by Guuest Authoron April 24, 2015
VentureBeat chronicles another episode in the sometimes delightful, sometimes cringe-worthy history of off-color, user generated content on Google Maps. The subject of the hack today is the image of an Android mascot urinating on an Apple logo. Here’s the image as it appeared earlier today via VentureBeat: Google subsequently removed the image. The company also [...]

#SEJThinkTank Webinar Recap: Current Trends in Link Building & Content Marketing by @dantosz

by Guuest Authoron April 24, 2015
This month, SEJ’s Marketing ThinkTank welcomed back SEJ Founder Loren Baker and SEJ Chief Social Media Strategist Brent Csutoras to learn about link building and content marketing in the current marketing world. One Google update after another has left a lot of people confused about what is and isn’t successful. Plus, link building is considered a dirty word by many [...]

How The Pareto Principle Affects Your Analytics Data, From #SEJSummit Speaker Ryan Jones by @wonderwall7

by Guuest Authoron April 24, 2015
Our SEJ Summit Chicago event was held on April 15th, and we were happy to have Ryan Jones, of SapientNitro, presenting. Ryan covered the Pareto Principle, which is the concept that 80% of the effects come from 20% of the work. Ryan tied this into how you can use data and analytics to get the most bang for your [...]

Search In Pics: Google Bumper Cars, Game Of Thrones & Day At The Beach

by Guuest Authoron April 24, 2015
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Bumper Car: Source: Google+ Google At The Beach: Source: Google+ Google Docs In Paper Mode: [...]

Experience Cloud Brings Brands One Leap Closer to Omnichannel

by Guuest Authoron April 24, 2015
If you have an editorial inquiry, please contact us at [email protected] If you have a technical question, please contact us at [email protected] For all other inquiries, please see ourCONTACT PAGE Article source: http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/EcRL3_erGWg/experience-cloud-brings-brands-one-leap-closer-omnichannel

Google: Online Video a “Must” For Mobile Marketing by @mattsouthern

by Guuest Authoron April 24, 2015
According to Google, online video is a must-have component for your mobile marketing strategy, stating: “Mobile viewers are in fact more likely to watch, share, and feel connected to ads and branded video.” Google’s latest research indicates that 50% of global viewership on YouTube comes from mobile devices. Apparently, attention spans are also better on [...]
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